Case Study

william reed

William Reed is a global company, with an audience of millions who rely on up-tothe-minute digital media, quality journalism and specialist research and insight. A trusted media name for grocery, retail, hospitality, drinks, food manufacturing, cosmetics & pharmaceuticals. William Reed have established a comprehensive, market-leading portfolio of exhibitions, conferences, events and awards.

Challenge

Project task

LiveBuzz were tasked with creating beautiful websites which demonstrated the quality of William Reeds events while differentiating them from their competition.

The websites needed to be rich in functionality to attract the visitors to the event and to showcase the exhibitors and their products.

The websites were supported by a sophisticated registration and data management system including an exhibitor portal.

LiveBuzz was able to reflect the quality of the William Reed brands event through powerful design, complex systems roll out to create seamless user journeys.

 

uk food drink shows

Solution

Capabilities demonstrated

  • Website Design
  • Website Development
  • Complex systems capability with systems integrations through API
  • Large scale digital roll outs with high volume audience

Testimonial

What William Reed had to say

  • Steve Richardson, Marketing Director, British Home Enhancement Trade Association

    Steve Richardson, Marketing Director, British Home Enhancement Trade Association

    We haven’t looked back since LiveBuzz became our Event Registration Technology partner in 2016 and moving the event website to LiveBuzz in 2018 meant that all our event data and digital content was on a single platform, published beautifully by the LiveBuzz Exhibitor and Seminar content modules. When LiveBuzz came to us and explained how seamlessly we could incorporate their new online Exhibitor manual into the existing exhibitor journey for Exclusively 2023, we could instantly see the time saving benefits of automating form submissions, as well as keeping track on exhibitor progress as they work through the task list feature. 

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    Steve Richardson Marketing Director British Home Enhancement Trade Association
  • Olga Elgohary, Chief Operating Officer, BME Group Ltd

    Olga Elgohary, Chief Operating Officer, BME Group Ltd

    It has been a pleasure to work with you all. I would particularly like to thank Asim for his hard work with us here during the event.

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    Olga Elgohary Chief Operating Officer BME Group Ltd
  • Hannah Sykes, Head of Campaign Marketing, Clarion Events

    Hannah Sykes, Head of Campaign Marketing, Clarion Events

    We’ve had a seamless experience with LiveBuzz when migrating over to their registration, website and app platforms. It was a no-brainer to switch to all 3 and it’s meant the user journey has improved tenfold and our workloads have eased massively in terms of setup and execution. There’s swift and friendly customer service and super knowledgeable and solutions-focussed teams across the board - we would definitely recommend!

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    Hannah Sykes Head of Campaign Marketing Clarion Events
  • RenewableUK

    RenewableUK

    Wow – what an event to break through the covid fog and it felt great to return to in-person events. We have had record numbers through the door as you know too well! I have not seen a GOW that busy in all areas and the feedback has been 100% unrelentingly super positive.

    Thank you team LiveBuzz, so much for all your help and support throughout the project and bearing with us as we picked our way through the covid restrictions. I thought the registration team and desks were super slick, professional and really friendly and welcoming which just added to the delegate experience.

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    Garth Halliday Director of Events and Marketing RenewableUK
  • William Reed

    William Reed

    LiveBuzz have been providing website and registration services to William Reed for many years and I wouldn’t hesitate to recommend them. It’s always a pleasure to work with Emma, James, Dani, Jayne and the rest of the team both pre event and onsite. The team are all passionate and knowledgeable and are always there to help and respond to our requirements.

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    Julie Adlington Exhibitions Marketing Director William Reed
  • Amanda Mansergh, Operations Director, Brintex Events / The Hemming Group

    Amanda Mansergh, Operations Director, Brintex Events / The Hemming Group

    After finishing another blockbuster Screwfix Live event I wanted to thank you for an incredible delivery from the LiveBuzz team. You absolutely nailed it, and it’s a big gig with lots of elements and LOTS of visitors and kids! The technical supports, Jay & Harry, quietly got on with the job at hand and nothing seemed a problem, they were a joy to work with as was Kirsty. My staff contact Desiree just never fails to deliver an Oscar performance whatever is thrown at her. I don’t know how she does it but she always seems to have energy in the tank when everyone else is on their knees! Her onsite staff support were also excellent and very hardworking.

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    Amanda Mansergh Operations Director Brintex Events / The Hemming Group
  • Surface Design Show

    Surface Design Show

    I just want to personally say how good the onsite LiveBuzz team were, as well as the account management in the lead up too.

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    Zoe Teagle Portfolio Marketing Manager Surface Design Show
  • Community Care

    Community Care

    I just wanted to drop you all a quick note to say thank you to you and all your LiveBuzz team for all your support and effort at Community Care Live this week. Dan was wonderfully calm and in control and our onsite supervisors were magnificent.

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    Nicola Lazenby Senior Marketing Manager Community Care
  • Katy Court, Event Operations Manager, DVV Media International

    Katy Court, Event Operations Manager, DVV Media International

    It has been great working with LiveBuzz again for Road Transport Expo 2024. The team leading up to the event and on site were so professional and helpful. Nothing seemed like too much trouble! Thank you to everyone involved in the event and we look forward to working with you again next year!

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    Katy Court Event Operations Manager DVV Media International
  • January Furniture Show

    January Furniture Show

    Once again it was a pleasure working with LiveBuzz on the January Furniture Show. You are always pro-active, making sure we are on track with all the various elements. Azin is a great addition to your team and she was great at covering for Lindsay during her holiday! We look forward to working with you again on our next project.

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    Laraine Janes January Furniture Show